How many leads did a program produce? How much was the cost per lead? How much business was closed from a program? DMM Outbound provides you with the information you need, to recognize which programs work, and which ones do not.
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Track program performance.
Compare programs against one another by comparing impressions and cost per lead. See which program provide the highest return to refine outbound programs in the future.
Track list performance.
Programs can be sent out to multiple mailing lists and mailing lists can be used for multiple programs. Measure the overall performance of each list to determine which list provides the most leads.
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Analyze ROI.
Measure how many visitors click-through to your program and how many leads are generated. Integration with Salesforce.com further enables you to track opportunities and close sales by program.
Search Engine Optimization
Who says its lonely at the top? With SEO tools integrated throughout every aspect of your website, your chances of high search engine rankings just got a whole lot better.
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